Thursday, May 24, 2012

MLM Leads are your Bread and Butter

When you operate your own MLM business, your income is dependent on leads and prospecting. The idea is simple, the more people you can reach, the more money you can make. Multi Level Marketing is about all about attracting new clients and building a qualified team to do the same. Read on to see how managing MLM leads with prospecting tools can help you earn the income you’ve been dreaming of.

Residual Income
One of the most important factors in an MLM business is to build up residual income. There are two ways to build a sufficient residual income; the first involves establishing a customer who will purchase your product and therefore earn you a percentage of what they pay. The second method involved building a team underneath you, where you can earn money from their success. In both scenarios, it is crucial to seek out people who are genuinely interested in the product or building their own MLM business. This is why leads are so important. With MLM leads, you are able to reach people who are already thinking about your service, you just have to make the close.

Capture Pages
Capture pages, or customized websites, are an excellent way to find and act upon hot MLM leads. A good MLM prospecting system will offer multiple pre-made websites that you can customize and that give visitors a place to leave their contact information to further their interest. You are notified of their visit, and you have easily acquired a new lead that could be the top performer you need on your team. Capture pages draw the prospect in so that all you have to do is make the sale! 

Autoresponders
As if capture pages don’t make MLM prospecting simple enough, autoresponders may act on the leads from the capture pages for you. Autoresponders send pre-written emails to people who have offered contact information on your websites. Autoresponders can also send emails in other scenarios, like when a person visits your site again, or in any situation that you choose. With auto-responding technology, you can handle hundreds of leads at once and only put real effort into those that are the most promising.

Contact Managing and Activity Tracking
To effectively manage MLM leads, a contact manager and activity tracker are also highly useful tools. Contact managers make it easy to sort your leads by those that are the most active (and therefore the most likely for a successful conversion) and by what actions need to be taken with each, like setting up interviews. Likewise, activity trackers alert you by email or text message whenever a potential lead opens an email or visits your site, so you stay effortlessly informed of promising leads.

MLM leads are what keep your business alive, so it is wise to invest in a good MLM marketing system with the tools that make prospecting easy and efficient. When you are able to focus your time on closing with the most relevant leads, your business will grow significantly- as will your income!

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